For Immediate Release

EUGENE, Ore. — June 2026

Thriving Oregon Unveils Ozzi, a Conversational AI Guide Built for Lane County — From the Cascades to the Coast

The Pacific Northwest community platform launches a unified local discovery experience: ask in plain English, browse events, and explore thousands of businesses — all anchored in Oregon’s Willamette Valley and beyond.

Thriving Oregon, the digital home for Lane County living, today announced the public launch of Ozzi — a conversational AI assistant and redesigned front door for thrivingoregon.com. Visitors can now chat naturally with Ozzi to find local businesses, services, trails, and insider tips; browse a Lane County events calendar; and search a comprehensive business directory — without jumping between apps, tabs, or generic national search results.

While major technology platforms optimize for scale, Thriving Oregon is betting on depth: a hyperlocal experience tuned to the places Oregonians actually live, work, and explore. Ozzi understands context across the region — from Eugene and Springfield to Florence on the coast, Oakridge in the Cascades, Cottage Grove, Veneta, Creswell, and dozens of surrounding communities — helping residents and visitors alike discover what is open, what is happening, and what is worth the drive.

“Lane County is not one town — it’s a whole landscape of neighborhoods, mountain towns, river corridors, and coastal gateways. People don’t want another generic search box; they want someone who knows the territory. Ozzi is that guide. Ask a question the way you’d ask a friend, and get answers rooted in this place.”
— Spokesperson, Thriving Oregon

What Ozzi Delivers

Chat with Ozzi
A ChatGPT-style conversational interface for local discovery. Ask about restaurants, contractors, hiking, weather, weekend plans, or “what’s there to do in Oakridge?” and receive answers grounded in Lane County sources — not random national listings.
Events Tab
A dedicated Lane County calendar for concerts, farmers markets, sports, festivals, and community gatherings — integrated directly into the Ozzi experience at thrivingoregon.com/ozzi/#events.
Business Directory
Search thousands of local listings across the region, with rich business profiles and pathways to connect with owners — at thrivingoregon.com/ozzi/#directory.
Browse Lane County
Curated entry points for outdoor activities, food and drink, entertainment, services, and more — designed for both longtime locals and first-time visitors planning a Willamette Valley or Oregon Coast trip.
Local Context & Personal Touches
Ozzi remembers your area as you explore, surfaces relevant local weather on demand, highlights the latest Thriving Oregon articles, and makes it easy for community members to suggest businesses that should be included — at no cost to local owners.

The launch marks a significant evolution for Thriving Oregon, which has long served as a trusted resource for regional lifestyle, outdoor recreation, and community news. By placing Ozzi at the center of the experience, the platform meets a moment when consumers increasingly expect AI-assisted answers — while insisting that those answers remain local, accountable, and useful to real neighborhoods.

“We built this for the person standing in a Eugene coffee shop planning a McKenzie River hike, the family in Florence looking for something to do on a rainy coast day, and the Oakridge visitor who wants to know what’s actually open on Main Street. National platforms weren’t designed for that. Lane County was.”
— Thriving Oregon Leadership

Why It Matters — Locally and Nationally

Across the United States, communities are wrestling with a familiar problem: local information is fragmented across social feeds, outdated directories, and search engines that prioritize national chains. Thriving Oregon’s approach — combining editorial content, structured business data, events, and conversational AI in one county-focused platform — offers a model other mid-size markets may watch closely.

For Lane County, the stakes are practical. Strong local discovery supports small businesses, event organizers, tourism, and civic connection. For Oregon’s broader innovation story, Ozzi demonstrates how AI can be deployed with geographic precision — strengthening community media rather than replacing it.

  • Residents get faster answers about services, recreation, and everyday needs in their town.
  • Visitors gain a single trusted starting point for planning a Lane County itinerary.
  • Local businesses benefit from increased visibility in a purpose-built regional directory.
  • Community partners gain a modern platform that links editorial storytelling with actionable search and chat.

Thriving Oregon invites journalists, civic leaders, business owners, and neighbors to explore the new experience and share feedback as Ozzi continues to learn and improve.

Experience Ozzi now:

https://thrivingoregon.com/ozzi/

About Thriving Oregon

Thriving Oregon is a Lane County, Oregon–focused digital platform celebrating local life — from Willamette Valley culture and Cascades recreation to Oregon Coast exploration and everyday community resources. Through original articles, business listings, events, and now the Ozzi AI guide, Thriving Oregon connects people with the places, businesses, and experiences that make the region distinctive. Learn more at thrivingoregon.com.

Media Contact

Thriving Oregon — Press Inquiries

Web: thrivingoregon.com/contact/

Product URL: thrivingoregon.com/ozzi/

Editor’s note: High-resolution screenshots, demo access, and spokesperson interviews available upon request.

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